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Faithlife Corporation

Pushy Salesman

Notes & Transcripts

SUCCESSFUL SALESMEN LEARN THE POWER OF ACTION VERY QUICKLY. AND MOST OF THEM USE SOME TECHNIQUE TO FORCE YOU INTO MAKING A DECISION AND TAKING ACTION. I WAS AMUSED THIS WEEK WHEN WE WERE DEALING WITH THE COPIER MAN OUT HERE. OUR LEASE ON OUR COPIER WAS UP AND OF COURSE THE SALESMAN WAS OFFERING US THE DEAL OF A LIFE TIME, BUT THERE WAS A CATCH: IF WE WANTED THAT BEST OFFER, THE ONE THAT WOULD SAVE US HUNDREDS OF DOLLARS IN UP FRONT COSTS, WE HAD TO DECIDE BY 11:00 A.M. THAT VERY DAY, SO KATHY AND LINDA WERE SCRAMBLING AROUND TRYING TO GET THEIR BUSINESS TOGETHER SO THEY COULD MAKE A DECISION. THERE WAS A SENSE OF URGENCY THAT FORCED THEM TO ACTION. NOW I DON’T DOUBT THE SINCERITY OF THE SALESMAN THAT STIPULATION ON THAT DEAL. BUT I ALSO KNOW WHAT HE KNEW...IF IMMEDIATE ACTION IS NOT REQUIRED, PEOPLE TEND TO CHANGE THEIR MINDS. NOTHING HAPPENS UNTIL ACTION IS TAKEN.

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