A man starting in the fish business hung out a sign, "Fresh Fish for Sale Today" and invited his friends to the opening. They all congratulated him on his enterprise, but one suggested his sign might be improved. He said, "Why the 'Today'? Of course, it is today, not yesterday or tomorrow." So the new businessman removed the word. Another said, "Why the 'For Sale'? Everybody knows that, else why the store?" And off came the words. Another
complained, "Why the word 'Fresh'? Your integrity guarantees every fish to be fresh." Finally, only "Fish" remained, but an objector said, "Why the sign? I smelled your fish two blocks away."
The church that tries to satisfy everybody ends up pleasing nobody. Put up your sign and stand by it.