Communication

Communication, Recognition, and Influence

Robert Dilenschneider, the CEO of Hill and Knowlton, a worldwide public relations agency, is one of the nation’s major influence brokers. He skillfully weaves his persuasive magic in the global arena where governments and megacorporations meet. Recently he wrote a book, entitled Power and Influence in which he shares the idea of the “power triangle” to help leaders get ahead. He says, “The three components of this triangle are communication, recognition, and influence. You start to communicate effectively. This leads to recognition and recognition in turn leads to influence.”4[1]

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4 4. Robert Dilenschneider, Power and Influence: Mastering the Art of Persuasion (New York: Prentice Hall, 1990).

[1]Maxwell, John C.: Developing the Leader Within You. electronic ed. Nashville : Thomas Nelson Publishers, 1999, c1993